V ON SHENTON
A breath of fresh air on Singapore’s wall street
An address with a glorious legacy, the former UIC Building located at fiVe Shenton Way dominated the city skyline as Singapore’s tallest building for many years since its completion in 1973. Today, the area is undergoing rejuvenation and transformation with the completion of several notable projects including One Raffles Quay, Marina Bay Financial Centre and Asia Square.
FiVe Shenton Way will once again be positioned in the new financial heart of Singapore. A spectacular twin tower comprising a 23-storey office building and a 54-storey residential tower, V on Shenton, will rise from the monolithic sheen of the central business district.
V on Shenton harmonises habitat and nature into a magnificent column of light, space and greenery. Using its signature organic shapes and structures inspired by nature herself, the building cultivates the sense of a sculpture that has been crafted by artisan hands to deliver the most appealing qualities of next generation metropolitan living.
Honeycomb Principle
Nature’s most efficient cell for strength, the hexagon shape dominates the design of V on Shenton. These organic geometric panels also weave texture and cohesion to the development, reflecting light and pocketing shade. As you move around the building, the effect is a structure that is alive and constantly changing.
A breath of fresh air on Singapore’s wall street
An address with a glorious legacy, the former UIC Building located at fiVe Shenton Way dominated the city skyline as Singapore’s tallest building for many years since its completion in 1973. Today, the area is undergoing rejuvenation and transformation with the completion of several notable projects including One Raffles Quay, Marina Bay Financial Centre and Asia Square.
FiVe Shenton Way will once again be positioned in the new financial heart of Singapore. A spectacular twin tower comprising a 23-storey office building and a 54-storey residential tower, V on Shenton, will rise from the monolithic sheen of the central business district.
V on Shenton harmonises habitat and nature into a magnificent column of light, space and greenery. Using its signature organic shapes and structures inspired by nature herself, the building cultivates the sense of a sculpture that has been crafted by artisan hands to deliver the most appealing qualities of next generation metropolitan living.
Honeycomb Principle
Nature’s most efficient cell for strength, the hexagon shape dominates the design of V on Shenton. These organic geometric panels also weave texture and cohesion to the development, reflecting light and pocketing shade. As you move around the building, the effect is a structure that is alive and constantly changing.
Location
Centre of it all, Minutes from everywhere
The idea base for exceptional world-class city living, V on Shenton sits right on the pulse of Singapore’s new Marina Bay Financial District. It is within the opportunity corridor of Asia’s multi-million dollar waterfront city – Downtown at Marina Bay. Other distinguished neighbours include the new Westin Hotel (operational in 2013), Marina Bay Sands, Marina Bay Cruise Centre and Gardens by the Bay. V on Shenton will have direct underground link to Marina Bay Link Mall and the upcoming Downtown MRT Station, which is slated for completion in 2013. The Raffles Place MRT Interchange Station, that serves all corners of Singapore, as well as the Tanjong Pagar MRT Station, are all within walking distance. Central Expressway (CTE), East Coast Parkway (ECP) and the emerging Marina Coastal Expressway (MCE), targeted for completion in 2012, offer seamless connectivity throughout the island.
The idea base for exceptional world-class city living, V on Shenton sits right on the pulse of Singapore’s new Marina Bay Financial District. It is within the opportunity corridor of Asia’s multi-million dollar waterfront city – Downtown at Marina Bay. Other distinguished neighbours include the new Westin Hotel (operational in 2013), Marina Bay Sands, Marina Bay Cruise Centre and Gardens by the Bay. V on Shenton will have direct underground link to Marina Bay Link Mall and the upcoming Downtown MRT Station, which is slated for completion in 2013. The Raffles Place MRT Interchange Station, that serves all corners of Singapore, as well as the Tanjong Pagar MRT Station, are all within walking distance. Central Expressway (CTE), East Coast Parkway (ECP) and the emerging Marina Coastal Expressway (MCE), targeted for completion in 2012, offer seamless connectivity throughout the island.
Facilities
3 Lush Sky Gardens and A Gymnasium; For Sun, Soul and Sanctuary
V on Shenton promotes harmony from its facade design to its interior core. And nowhere is this philosophy more palpable than on its three dedicated levels of verdant Sky Gardens and sea-facing gymnasium on Level 35.Each sky garden level is dedicated to satisfying every individual’s desire to relax, have a good workout, entertain guests, or simply get away from it all. One can enjoy sweeping views of the city below, featuring well-appointed furnishings and amenities as well as an enticing medley of convivial spaces and intimate nooks.
V on Shenton promotes harmony from its facade design to its interior core. And nowhere is this philosophy more palpable than on its three dedicated levels of verdant Sky Gardens and sea-facing gymnasium on Level 35.Each sky garden level is dedicated to satisfying every individual’s desire to relax, have a good workout, entertain guests, or simply get away from it all. One can enjoy sweeping views of the city below, featuring well-appointed furnishings and amenities as well as an enticing medley of convivial spaces and intimate nooks.
Luxuri8 (Level 8)
Step into a slice of heaven closest to the ground. Luxuri8 lets you throw your worldly cares to the wind as you soak in the sun, do your laps in the pool or while away the hours engaged in one of the many activity corners. There’s a surprise at every turn, for the very young and the young at heart. |
Epicure (Level 24)
All the best ingredients for entertaining, outdoor dining and nourishment for the soul, come together on this unique Epicure level. Created in collaboration with Culinary Consultant and Chef, Ryan Hong, the buffet spread of dining options, kitchen choices and seating combinations is purely delectable. Featuring fresh ideas in outdoor design, and furnishings handpicked from the best, every table at Epicure comes with captivating views of the city and sea. |
Haven on 34 (Level 34)
Steal away for a rendezvous with tranquility in the clouds. Haven on 34 is more than a Sky Garden, it is an oasis of calm and peace carved right out of the clear blue sky. Here, you will find many ways to escape the world. Suspend time at the cosy lounges, let the breeze lull you to sleep on the wiveling day beds and let the tinkling sound of water bring focus and energy back into your day. While away your time at Haven on 34 as you relax mind, body and soul. |
Vitalise on 35 (Level 35)
Get yourself into tiptop shape effortlessly, with your mind focused on the breathtaking sea views before you. This spectacular gymnasium in the sky features a magnificent floor-to-ceiling picture window offering a feast for your eyes as you work out. A selection of workout stations including a cardio area lets you exercise your options as well as all your muscle groups. |
Sales Information
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V on Shenton the new Landmark in CBD
Article from The EDGE Magazine
Published on 23rd July 2012
The Shenton Way Of Life
Published June 09, 2012
The Business Times
Living in the area has the distinguishing feature of working and playing within your doorstep. By Alan Cheong
WITH the completion of The Sail @ Marina Bay in 2008 and its subsequent success in leasing activity, city living in Singapore finally took off. With further completions of apartments in the area, such as One Shenton followed by The Cliff, the area is proving to be a magnet for expatriates who work around the vicinity wishing for convenience to and from the office. These initial successes will amplify the attraction of city living among these upcoming projects.
Those vested with foresight who bought these early offerings could potentially reap handsome rewards. Take The Sail, for example. Launch prices in 2005 were in the mid-$900 psf (per square foot) range. Today, prices range from $1,750 to 2,150 psf, representing an 84-126 per cent gain. For those who bought One Shenton at the launch price of $1,850 psf in January 2007, current prices at $2,150 psf would still return 16 per cent.
Not a bad return, considering the fact that one still has a rental yield of 2.6 per cent based on current prices or 3 per cent based on entry-level prices.
Almost all developments launched around the Shenton Way vicinity since Q1 2010 (see table) are yielding handsome marked-to-market returns. Returns ranged from 13.3 per cent to 26.7 per cent. In contrast, the URA (Urban Redevelopment Authority) property price index for the Core Central area rose by 13.1 per cent in the same period. So what's so special about city living that leads to generally outperformed returns in the prime districts?
Chief among reasons is that we believe luxury residential developments in the city centre would find a wide audience for rentals. We offer some reasons as to why the rental market in the district is active.
-The changing profile of expatriates with an increasing number of singles who do not mind renting small-format housing.
-Proximity to Grade A offices in the financial district that has greater latitude with rental budgets.
-Easy access to highly rated food and beverage haunts in and around the district.
Shenton Way living therefore has this distinguishing feature of working and playing within your doorstep. Some may say that it is fun-filled work. Over the weekends, the district bathes in serenity as city traffic withdraws to the suburbs.
For those who enjoy sports, Shenton Way sits right in the middle of our network of jogging and cycling paths to and from the East and West Coast. Every year, the Formula 1 race enlivens the entire downtown district and Shenton Way is just within walking distance from the circuit.
For many years, the concept of city living did not quite take off until the completion of the first high-end residential apartments in the late 2000s. Ever since then, bit by bit, like growing shoots, city life is taking root. Jumping on the bandwagon, United Industrial Corp is launching Five on Shenton in this area (previously known as the UIC building).
With only a few years of price evidence, it is shown that the Shenton Way district has seen prices outperform luxury properties.
This may continue as supply is relatively constrained and it may very well be possible that investing in this part of the island may insulate one from the vicissitudes of the rest of the property market. This will add stronger arguments to the investment case as investors to look at diversifying their holdings from the more mainstream districts.
For those keen on investments, one thing to look out for is rental return. Gross rental yields for luxury apartments here are about 4 per cent per annum. This is considered a healthy rate because borrowing costs are below 1.5 per cent per annum. Interest rates in Singapore are relatively low because it does not have an interest rate policy, using instead productivity gains and exchange rate to combat imported inflation.
As a comparison with world cities, price-wise, Singapore is ranked up there with Hong Kong and ahead of other global gateway cities such as London and Tokyo. That Singapore is expensive is not unexpected. That is a price to pay for safe-haven status. After all, good things don't come cheap.
The writer is head of research, Savills Singapore